about · lately · live · notes · talks · writing · contact · thanks · support ·


jobs to be done

format

When <need> I want to <do something> so I can <outcome of JBTD>

example

When I’ve only got 2 minutes to stave of hunger between meetings, I want to grab something quick and easy to boost my blood sugar fast, so I can stave of hunger

meta

using the above stories as an example, remember that the job is to stop hunger, it isn’t about eating food.